Reklamer har mistet deres positive rolle hos forbrugerne de seneste 10 år. Kan en krise som Covid-19 ændre på dette? Og hvad kan vi lære af finanskrisen i 2007-2010?
Artiklen er skrevet af Arnt Gustafsson, Mindshare Director Strategy & Analysis
Når verden er utryg, og forbrugerne bekymrer sig om deres helbred og de økonomiske konsekvenser, der ko
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