Generation Z is the new consumers and opinion-makers. Constantly online and also aware of diversity, and of course climate change, this is a self-centered but still caring generation. 

 

Af Stefan Nilsson

 

Some people do not think it is relevant to compare values and behaviours of generations. But it is very relevant – and insightful. How much of behaviour is typica


Denne artikel kræver abonnement

Bestil nu og få adgang med det samme

Bestil i marts 2025 og få 50 % rabat på et års abonnement

Bestil abonnement

Har du allerede et abonnement? Så kan du blot logge ind