The metaverse is not a thing of the future – it is already moving retail beyond the physical restraints of reality. Immersive experiences offer unique ways to engage with a younger, wider audience, helping brands stay engaged and relevant. The merging of the physical and digital world enables brands to contextualise brand awareness and craft memorable customer experiences.
By Jack Stratten
Denne artikel kræver login.
…Er du allerede abonnent på TID & tendenser, kan du bare logge ind herunder. Er du ikke abonnent kan du få et abonnement lige her.